Elevate Your Ad Campaign Game With the Best PPC Agency in Kolkata
Whenever you need instant visibility, high-quality leads and successful conversions, Google Ads is one of the most powerful digital marketing tools available. At BUSFAM, the best PPC agency in Kolkata, we believe in maximising the advertising budget through delivering ROI-driven campaigns. Spending thousands or even lakhs in an advertising campaign that gives no results can be disheartening. BUSFAM understands the value of your money and hence offers you PPC services to help you earn the required quantity and quality of customers.
PPC or Pay-per-click is an advertising process that helps you to buy clicks on your ads, which could have taken a prolonged tenure if the visits were earned organically. In simple terms, while you tie up with a PPC agency in Kolkata, the agency will publish or run ads on the preferred search engine. Every time your ad gets clicked and your website earns a visitor you pay the search engine a predetermined fee
With data-driven planning, precise targeting and continuous optimisation, BUSFAM helps to reach the right audience who are actively searching for your offerings. This, in turn, turns clicks into customers and advertising spend into long-lasting growth.
One of the major advantages of PPC services is that the brand gains immediate visibility, which allows the businesses to target customers who are genuinely interested in their products and services.
Our Google Ads Services, Offers the Following Benefits –
By partnering with BUSFAM, a leading Google Ads agency in Kolkata, you get the following benefits.
- Cost-effective: PPC services are pocket-friendly, i.e., you are only required to pay if someone clicks on your ad. This ensures that the budget allocated is spent on the right visitor, thereby offering better value for money. Google Ads focuses on real engagement, which helps in budget control and increased return on investment (ROI).
- Accurate targeting: With Google Ads, you can target and decide where you want to run your ads to reach your audience in no time. The team at BUSFAM take into consideration the demographics, customer behaviour, purchasing history, interests and location to create effective campaigns that improve conversions.
- Quick traffic: As soon as the campaign goes live, the ads start appearing on the search engine platforms, which helps in getting visitors faster. This makes PPC services an ideal solution for those businesses that are looking for instant lead generation.
- Increased brand awareness: Frequent placement of your ad to the target audience and across all platforms consistently builds brand visibility and recognition. The trust and familiarity with your brand are likely to make users engage with your business actively when they are ready to convert.
Why choose BUSFAM as your PPC agency in Kolkata?
BUSFAM believes that the same PPC campaign might not work for every business, as each brand has unique goals, objectives and target audiences. Hence, as a leading PPC agency, we are known to prepare tailored Google Ads services that perfectly align with their needs. Our goal is to maximise ROI and decrease ad budget wastage.
Their expertise includes the following.
- Targeted keyword research
- Competitor analysis
- Specific targeting
- Compelling ad copy creation
- Landing page optimisation
- Conversion tracking
- Continuous monitoring of the campaign performance
- Regular bid management
How Google Ads services complement digital marketing strategies
PPC works best when combined with the broader digital marketing strategy. Let’s take a look and understand what we can do by analysing PPC data.
- Boosts SEO efforts by identifying high-performing keywords.
- Enhances content marketing by driving more people to your posts.
- Support social media marketing.
Our PPC services
As the best PPC company in Kolkata, we take time to understand what your business requires and implement distinct strategies to make your campaign successful.
- Smart bidding: We follow automated bidding strategies that use Artificial Intelligence (AI) and Machine Learning (ML) to maximise conversions.
- Cross-channel integration: Our team runs the PPC campaigns across multiple platforms to increase the visibility of your brand among the audience.
- Audience segmentation: We try to reach the consumers in small, specific groups for personalised ad targeting.
Get in touch with us to increase your ROI with data-driven PPC campaigns
FAQ
PPC is a lucrative way to maximise reach and increase your viewer count. With strategic PPC campaigns, you can secure a higher click-through rate and earn more prospective customers on your website, leaving behind a positive impact on your conversions.
- Targets the right audience
- Makes marketing cost-effective
- Supports other marketing strategies
- Keeps marketing under control
- Easy to track performance
There are several tools and techniques to track PPC performance. You can use tools like Google Analytics. To make the best use of Google Analytics, you can reach out to our professionals.
There are several tools and techniques to track PPC performance. You can use tools like Google Analytics. To make the best use of Google Analytics, you can reach out to our professionals.
If the landing page is well optimised and the ads are of high quality, you can expect leads to come in almost instantly. Typically, results begin to show within the first few days after the campaign goes live.
Yes, you can run PPC campaigns without a website by creating a website that converts optimised landing pages or a Google Business Profile for Call-Only Ads to ensure maximum results.
There is not a single fixed price for PPC. The budget is set according to your requirements. Generally, the cost varies depending on the industry, the platform you are using and how competitive the keywords are.