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Performance Marketing Vs. Brand Marketing: Which Works Best For Your Brand?

All businesses have the same goal, i.e., to make the target audience aware of their offerings and dr..

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Busfam: Trusted Partner For Brands Seeking Data-Driven PPC Results

In the fast-evolving digital world, having an online presence is not an option; rather, it’s a..

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The Rise Of User-Generated Content As A Digital Marketing Strategy

You are scrolling through your Instagram, and suddenly see your friend using a skincare product with..

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5 Mistakes To Avoid In Your Next Performance Marketing Campaign

You have set your budget, launched the ads and are waiting for the clicks to turn into successful co..

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Low-Cost Pricing: Does It Work For Every Industry?

In the financial year 2024, Zara India reported a revenue of Rs. 2769 crore, with an average order v..

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Chatgpt Vs. Deepseek Vs. Qwen 2.5: Which One Should You Use?

Technological advancements are evolving at a rapid pace, and AI-powered language models stand as one..