We are back again with yet another interesting episode of #SocialDaySaga!
At BUSFAM, a premier branding & creative digital marketing agency in Kolkata, we love engaging with our audience through insightful stories that matter.
In today’s write-up, we are going to talk about National Small Industry Day to acknowledge and celebrate the contribution of small-scale industries towards India’s economy. These industries have a great role in generating employment, driving innovation and entrepreneurship that are worth discussing.
When it comes to our country’s growth, we often take into consideration the role of large corporations, multinational companies and government initiatives.
However, what frequently goes unnoticed is the silent yet invaluable contribution of small businesses. Whether it’s a tech start-up, family-run company or local service provider, these industries are part of MSME and form the backbone of countless communities. In fact, they contribute not only to the nation’s economy but also to its social development.
So, to honour the value that they bring to the country, every year, August 30 is celebrated as National Small Industries Day.
Small-scale enterprises contribute nearly 40% of the gross industrial value added in India. They are the key drivers of economic activity, both in rural and urban areas.
Each year, India dedicates National Small Industries Day to promote the small-scale industries in the development of the nation.
The day serves as a platform for both the state and central governments in understanding the responsibility to raise awareness, address challenges and implement policies that encourage the growth of these business units.
These small industries create employment opportunities to increase the income levels of the people, which in turn stimulates consumer spending and demand. They even foster entrepreneurship that leads to sustainable growth and economic stability.
The roots of National Small Industries Day trace back to August 30, 2000, when the Indian government introduced a comprehensive policy package to empower small businesses.
The main aim was to equip these industries with the essential support that included raising the exemption for excise duty to ₹1 crore, enhancing the investment ceiling, providing credit-linked capital subsidy, increasing the limit of composite loans to ₹25 lakh and revising the family income eligibility, etc.
These steps were meant to ease the burden of small enterprises to promote their growth across India. Finally, in acknowledgement of this achievement, August 30 was declared National Small Industries Day.
Being a reputed digital marketing agency in Kolkata, BUSFAM works with several small and medium-sized businesses, helping them to thrive in the online era. Whether it is about creating a high-converting ad campaign, building a strong SEO strategy or optimising their social media presence, the company understands the challenges that small-scale businesses across various sectors face and offers solutions tailored to their goals and objectives.
They have a team of marketers who help to build brand awareness, develop identity, and reach their target audiences effectively through targeted campaigns.
BUSFAM offers affordable marketing packages specifically to support the journey of small enterprises in achieving sustainable growth and success.
The company is committed to nurturing the potential of India’s small industries and to helping them compete with big brands.
Hope you have enjoyed our content for this month. So, for this #SocialDaySaga, let’s pledge to support small industries.