Get Google E- E-A-T-Based Content From the Professional Content Marketing Agency in Kolkata

It is said that content is the king. From rankings on search engines and audience engagement to driving organic traffic, it is the role of high-quality content that plays a major role in determining how your brand is perceived online.

Over the years, publishing engaging and informative content has proven to be one of the most effective and sought-after online marketing strategies. With the right choice of words, you can attract attention, keep the users engaged and compel them to spend more time on your page. BUSFAM, as one of the top content agencies, has flourished for years, offering its clients E-E-A-T-compliant content that helps pull traffic to the specific website.

As a leading content marketing agency in Kolkata, we have a team of experienced writers and SEO experts who ensure that every piece of content is fully optimised and relevant, which eventually increases ranking on search engine pages.

With 10 years of experience in the industry, our approach ensures that your business is able to communicate with clarity and credibility across all platforms with SEO-focused content strategies.

Content marketing: The backbone for digital success

Renowned marketing author, Seth Godin, once said, “Content marketing is all the marketing that’s left.”

This explains that to stay ahead in the competition, it is essential to boost your online presence with the right use of words. Today, the audience seeks more than just intrusive advertising. They want valuable information, all of which can only be delivered through compelling content.

That said, creating effective content marketing strategies is not as easy as it sounds. It requires careful selection of keywords, targeting the right category of audience and crafting content that is engaging, attractive, relatable, informative, credible, valuable, original, unique, error-free and plagiarism-free.

Being the best content marketing company in Kolkata, BUSFAM understands that content is more than writing. It is about conveying your brand story to the users in such a way that it educates, informs and converts.

We help with content creation of several types, such as blogs, articles, web 2.0, press releases, website blogs, service page content, business descriptions, microblogs and a lot more.

E-E-A-T content that increases rankings

Google E-E-A-T has greatly transformed the way search engines evaluate the quality of the content to prove their worth in terms of rankings. It prioritises content that meets the following guidelines.

  • Experience: Refers to the extent to which the creator has real-world knowledge and industry insights.
  • Expertise: Reflects the author’s level of understanding of the topic.
  • Authoritativeness: Measures a brand’s trust and whether the content that is written can be considered a go-to source of information.
  • Trustworthiness: Assesses the level of accuracy, honesty and reliability of the write-up.

Our content marketing strategies are developed strictly in accordance with Google’s latest algorithms. The content we write is carefully researched, structured and optimised to adhere to SEO standards.

BUSFAM as your content marketing agency in Kolkata

BUSFAM is here with top-notch content marketing services to help you achieve measurable results.

  • Improve search engine rankings
  • Increase website traffic
  • Engage and educate your audience
  • Strengthen brand identity
  • Converts visitors into customers

The team at BUSFAM believes in combining technical SEO knowledge with storytelling to create content that appeals to both search engines and readers.

Here is what you get.

  1. In-Depth Keyword Research We conduct both qualitative and quantitative keyword research to identify high-impact search terms that drive targeted traffic.
  2. Keyword Performance Analysis Our experts analyse ranking keywords and optimise content accordingly to improve search visibility.
  3. SEO-Enriched Content Strategies We develop organic SEO strategies that align with Google’s best practices.
  4. AI-powered content optimisation With Artificial Intelligence (AI) platforms becoming personal shopping assistants, we develop content that LLMs are recognised as authoritative and trustworthy
  5. Backlink Creation Support High-quality content naturally attracts backlinks, strengthening your domain authority.
  6. Performance Reporting We provide detailed reports to track content performance, engagement, and ranking improvements.
  7. Increased Online Visibility Strategically optimised content improves your website’s reach, visibility, and credibility across search engines.

Our approach to content marketing services

What sets BUSFAM apart as a reputed content marketing service provider is its team of professionals who follow a data-driven approach. Our in-house team include

  • SEO strategies
  • Keyword research specialists
  • Industry-focused writers
  • Quality analysts and editors
Let your content strengthen your brand presence. Connect with us today

As a Digital Content Marketing Agency, We Offer

Website Blogs

Google loves blogs. Hence, blogs are an effective way to communicate and engage customers and also improve your Google rankings. We help you promote your brand with effective SEO-enriched content to boost your online presence and drive traffic to your website. Besides, our blogs are engaging enough to increase the website’s dwell time.

Newsletters

Newsletters are an engaging way to promote, announce and inform the audience. Our newsletters are not only informative but also significantly engaging enough to let the consumers take out their time to read them. We make use of relatable and attractive content and format to engage the audience.

White Papers

Similar to Newsletters, White Papers are also used to share news and information with the audience. With the right format and presentation of White Papers, it becomes convenient for marketers to reach out to the target audience, attract and engage, share the required news and convince the audience to take the desired action.

Social Media Content

The number of social media users has increased, and hence it is the best platform to boost your brand presence on social media to attract more audience. Our creative content team helps with creating engaging and attractive social media posts to encourage engagement and ensure streamlined communication with the target audience.

Website Content

A website serves as the front face of your brand. Thus, it should be the one with the best designs and content. The better your website content, the higher ranks you secure on SERP. Also, your website content plays a pivotal role in increasing the dwell time of your website.

Video content

Videos are now in trend, and the audience is seen as more attracted to visuals than audio content. This is why it is important for brands to promote through videos to attract more audiences. Video content is also engaging and alluring enough to convince customers to take the desired action.

Guest Blogs

Guest blogs help your brand reach new audiences by publishing content on reputable websites. They build authority, drive targeted traffic, improve SEO and enhance brand credibility. Our team creates high-quality, engaging guest posts that showcase your expertise, connect with readers and generate meaningful online visibility.

Press Release

Public Relations (PR) strengthens your brand’s reputation and visibility. We craft compelling press releases, media outreach, and strategic communications to share your story, engage your audience, and build trust. Effective PR helps attract attention, enhance credibility, and position your brand as an industry leader.

Articles

We create well-researched, engaging articles that educate, inform, and convert your target audience. Our articles enhance brand presence, boost SEO, and drive traffic while presenting your expertise in a clear and compelling way.

Quora Content

We craft informative and engaging answers on Quora to showcase your expertise, build a personal brand, and drive targeted traffic to your brand. Our content positions you as a trusted authority in your niche.

Business Description

We develop clear, impactful business descriptions that communicate your brand’s mission, values, and offerings. Perfect for websites, directories, and social profiles, these descriptions attract attention and make a strong first impression.

LinkedIn Articles

We create professional, thought-leadership LinkedIn articles that engage your network, share valuable insights, and build your brand authority. These articles help expand your professional reach and strengthen connections within your industry.

Get Free Consultation Get Quote

FAQ

How can content marketing grow a business?

Your choice of words can make or break your business. This is why it is important that you hire the best content marketing agency to promote your business with the right content. With content marketing, you can raise brand awareness, boost online visibility, drive organic traffic to your website, manage your online reputation and raise the conversion rate.

Why should brands hire a creative content marketing agency?

Today, the idea of content is no longer limited to just blogs or articles and extends to white papers, infographics, social media posts, videos and more. Hiring a content marketing agency is a lucrative and convenient way to promote the online presence of your brand and fulfill your brand’s objectives. Besides, professionals can guide you in creating a content calendar, content structure and flow and also help you curate strategies and plans to boost your online reputation.

What is Content Marketing and why is it important?

Content marketing is an effective marketing tool that helps attract, engage, entertain and communicate with the audience. With professional content marketing, your customers will stick around for longer, you can ensure better traction on social media, build trust and credibility, generate more leads and increase conversions, increase online visibility, support SEO strategies, and build trust and credibility.

Can content writing help generate leads and conversions?

Yes, strategically written content addresses audience needs, increases rankings, builds trust and persuades the audience to take action. Make sure to incorporate well-researched keywords and include information that aligns with the search intent, along with a call-to-action (CTA) that helps in increasing organic visibility and encourages users to take further steps.

How often do brands need new content?

The number of contents you need actually depends on your business needs, industry and audience expectations. For the best results, it is recommended to maintain consistency with fresh blogs, GMB posts, articles and other updates every month.

How is our content different from that of general writers?

Our content is highly research-driven and goes beyond just repetition. Every piece of information we provide is backed by in-depth research and keyword analysis that aligns with Google E-E-A-T standards.

Looking for
Grow Your Business
Get Quote